SEO and content marketing go hand-in-hand. Optimizing your content for search engines helps it reach a wider audience SEO complements other marketing channels like social media, email marketing, and paid advertising. For instance, a well-optimized website can enhance the performance of paid campaigns by improving landing page relevance and quality scoreIn summary, SEO is a foundational component of digital marketing that helps improve visibility, drive targeted traffic, build credibility, and provide valuable insights into customer behavior, all while being cost-effective and offering long-term benefits.